The environmental impact of large-scale events is an increasingly important topic in global discussions. Whether it’s energy consumption, waste generation or greenhouse gas emissions, festivals and cultural events often leave a significant ecological footprint. The 19th edition of the Se Rasgum Festival, held in 2024, has taken another crucial step towards changing this scenario by adopting measures to quantify and neutralize its emissions. The goal? To make the cultural experience more sustainable, without losing the vibrant energy that characterizes the event.
Amazon Connection Carbon technical team at the 19th Edition of the Se Rasgum Festival
This initiative, led by Amazon Connection Carbon (ACC) through its Neutralize service, went beyond a simple carbon offset. It is a change in mindset that challenges the entertainment industry to rethink its practices and take a more responsible stance towards the environment. After all, why do festivals like Se Rasgum need this type of action? The answer is simple: events of this magnitude have a significant impact on the environment, and this is an opportunity to transform these events into examples of sustainability.
The Role of Carbon Neutralizing
The first step in ACC's neutralization service was to quantify the greenhouse gas emissions generated during the event. Through a detailed inventory, direct and indirect emissions were accounted for, resulting from factors such as public movement, energy consumption and waste generated. The neutralization was carried out by acquiring carbon credits, which ensured that the impact was offset by projects that capture or avoid CO₂ emissions.
Waldner Bruno, executive director of Amazon Connection Carbon (ACC), highlighted the importance of the company's participation in the Se Rasgum Festival as part of a global commitment to sustainability:
"Neutralizing emissions is essential to consolidate our vision of bringing Amazon sustainability to the world. Events like this have a significant impact by conveying the message that everyone can do their part. We are proud to participate in this process and to show that responsibility for the planet belongs to everyone. The example leads, and we believe that this is the path to a more sustainable future."
Samantha Chaar, CEO of Composta Belém, a partner in the festival’s waste management process, highlights the importance of this movement:
“We're once again reaffirming our commitment to sustainability at Se Rasgum. In addition to the Zero Waste certification, we have introduced sustainable architecture as an innovation. It is a great pleasure to collaborate with Amazon Connection Carbon on the carbon inventory and neutralization, seeking to mitigate environmental impacts and reduce waste generated by the event.”
For Renée Chalu, founder of Se Rasgum, sustainability is not just a passing trend, but a commitment to the future of the festival and new generations:
“It's an event in the Amazon, on the riverbank, so we need to be a mirror [...] I say that these actions are like small ant steps, it's actions like these that make the world more sustainable.”
The adoption of these practices demonstrates how large events can align their activities with global sustainability objectives, such as those established by the UN in the Sustainable Development Goals (SDGs). At the same time as they promote culture and fun, they can become examples of environmental responsibility.
A Festival in Sync with the Planet
19th edition of Se Rasgum Festival
The 19th edition of Se Rasgum marked a new age for cultural events in Brazil. More than music and fun, the festival proved that it is possible to hold large-scale events in an environmentally conscious way. The partnership with ACC, through Neutralize, shows that culture and sustainability can go hand in hand, creating a positive impact on both the public and the planet.
This initiative represents a milestone for carbon neutralization at large events in Brazil and serves as an example for the national and international entertainment industry. After all, celebrating culture could also mean celebrating the environment.
Neutralizing events like Se Rasgum is an essential step towards minimizing the environmental impacts that large cultural productions generate. The example of this festival becomes a watershed so that more events can follow this trend and be part of a more sustainable future. ACC, through the Neutralize service, shows how it is possible to turn environmental responsibility into a tool for innovation and transformation.
Connect with us:
Comments